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My first foray into the medical field required me to learn medical terms and logic fast such as Omaha Taxonomy and patient care procedures. My team was assigned to discover a way to incorporate a new patient goals feature into the existing software program for patient care. The end result was the design of a seamless iOS app and desktop web application that more than met the standards and requirements for such an important software program.
All designs were created with a mobile first approach. By choosing an interface medium that is so small and yet powerful we were forced to focus our efforts on the basics this app could offer. With this focus on the core features and capabilities, we were able to select and build upon the features we believe to be the most important in a patient goals application.
At Us Bank one of the leading banks in the Midwest, I was granted the privilege of redesigning the checking and credit cards sections of the website. Of course a project this large required a number of talented individuals including Writers, UX designers and SEO experts.
I was tasked with creating the designs and concepts under the creative director to bring the new look to life. This required me to not only address key problems we experienced with the old site design but also involved creating a new enjoyable design with features that surpass the status quo experience that is to be expected of a company of this stature. These new designs laid an incredible foundation for the enhance look of USBank.com.
Water Park of America (WPOA) was tired of their boring site which only had a couple of images of the park and some directions. I took the lead in creating a new web site that has a user experience that no one would soon forget. By designing an interactive map that looks beautiful on both your iPad and desktop computer we really brought the WPOA experience into the homes of thousands.
For the interactive map I worked alongside an architect who did the initial rough sketch of the Water Park from a birds eye view in pencil. I then took this sketch and redrew the map entirely in vector graphics. I also created characters the UI elements and other elements that would later animate in the map itself. A few years ago Great Wolf Log purchased Water Park of America and the site is no longer live however, I still have a rough copy of the map for you to view. Take a look.
Brad needed a web site that matches his talent on the track. It was very important that the site allowed him to communicate better with his fans. To do this we developed Brad's site with popular social media accounts in mind, feeding in live content directly to his homepage and throughout the site from his social accounts.
On launch day we knew we provided the optimum environment for a NASCAR driver to connect with his fans and all the media. All the designs and core site build was done by myself, along with shared responsibilities on the dynamic portions of the web site.
AdvanceForeclosures.com is your premier provider of Pre-Foreclosure information. With most websites, Pre-Foreclosure listings can be weeks old! This web site provides direct Pre-Foreclosure data before it hits the market, and makes it simple with a easy to use interface.
In creating a product page for Novell my design generated three times as many sales than the company’s existing product page. For a major name client I constructed a portfolio that was used to present to clients such as Best Buy, Microsoft, and other FORTUNE 500 companies.
CSS, CSS3, HTML, HTML5, Bootstrap, DOM Compliant, ActionScript, JavaScript, PHP
Adobe Create Suite: Flash, Photoshop, Illustrator, Dreamweaver
Other Software: After Effects, Final Cut, Microsoft Office.
OS Systems: Microsoft Windows, OSX
Listening, understanding, goal setting, patience, and decisiveness, are the key attributes I strived to exercise in this role. Here I lead UX efforts on Fuse a class leading Cloud, SAAS dental practice management product while contributing at times in UX needs across Patterson’s other software and tools as a Sr. UX Designer.
During my first 3 years of this position I served as the sole UX designer working weekly with primarily 5 feature teams. With this challenging environment it was imperative that I followed lean UX practices to facilitate the needs of the feature teams while addressing the direction of UX, how it can scale, and what purpose it could serve on a grander scale.
Through various discussions with the users, leadership, and fellow individual contributors of various disciplines, we were able to craft the foundational supports UX needed to be effective in making a meaningful impact.
Some of these included:
In this leading role I’ve had the pleasure of working with an incredible team of Full-Stack engineers, QA Specialist, Analysts, and Project Managers in crafting fundraising software for a vast array of Universities across the U.S.
This powerful software is designed from the ground up to analyze and score the giving behaviors and characteristics of constituents allowing users to target their highest-potential prospects.
I lead the team in bringing the user experience and user interface of the application up to today’s high standards of usability, simplicity and elegance expected from top tier applications. To facilitate this, my primary focus is in encouraging everyone from engineers to customers success representatives to think of the user first. Many various UX methods were employed during this process and growth of the platform such as holding Design Studios, conducting User-Test, Card Sort activities and developing a Design System.
Blackbaud acquired Reeher in April of 2018. My title was changed from UX/UI Designer to Sr. UX Engineer.
In this strategic role I was the lead designer for US Bank’s desktop website. I immediately dove into working with a team of writers, UI experts and project managers in a new project for redesigning usbank.com. Crafting one section at a time, we explored better ways to present our products to potential, new and pre-existing loyal customers.
I have been working on this web site refresh while taking the lead in maintaining the current web site’s visual designs. These included the creation of:
• Banners or hero images
• Icons
• Responsive ready content/images
• Styleguides
• Microsites
By innovating and applying brand standards across dynamic marketing campaigns, we have created foundations that continue to set the standard for online banking.
Responsibilities included: Designing wireframes, creating UI elements and coding web sites for local Minnesota clients. This position served as a nice transition into going full-time with my own business.
At Pinpoint-360 I managed, designed and developed e-marketing campaigns for clients including: Fidelity and Limelight Generations. Executives of these companies were thankful for my efficient turnaround times and high quality level of work.
Digital River (DR) is a world leader in e-commerce services. I played a key role in producing product pages, banners and emails. These projects included work for Microsoft, Electronic Arts, (EA, creators of games such as The Sims and Madden 2009), and Symantec, as well as many other DR clients.
Some of my projects included crafting Multivariate and A/B test. One of these tests was for Novell in which I designed, and coded a product page. The page generated three times as many sales than the companies’ existing product page. Due to my performance in my first two months with Digital River I was nominated twice for Associate of the month and fives times altogether during my entire working relationship with the company
I worked with a mixture of web and print designers in collaborating on unique concepts and creative marketing ideas for a variety of clients. My main focus was developing and designing flash games for Imagination Farms. A Disney brand web site.
At MVP I was able to collaborate with graphic designers and developers, in rebranding web sites for companies long overdue for a fresh look.
The Art Institutes International Minnesota, Minneapolis, MN Dec. 2005 Associate of Applied Science degree in Multimedia & Web Design
I am the Co-Founder and Art Director of Five O’Clock Media. This company has contributed to exercising my skills in leadership, coding and design. These skills have been applied to areas of work such as:
• Art Direction
• UX Design,
• Project Management,
• Front-End Development.
Some of our featured clients included the NASCAR driver Brad Coleman, Water Park of America, and SafeWay Driving Centers.
From SafeWay, one of our largest projects was born. This project was Drive Center, an online administrative and e-commerce platform. I lead a team in developing and creating a user experience that targeted a broad spectrum of demographics. These demographics included teens, seniors, and corporate executives.
In the creative process I understood the importance of presenting the information in a way that will evoke an emotion that contributes to the overall experience. The user would notice that the UI is not only inviting but also accessible. The tool is now used by thousands of individuals today.
Created wireframes, lead a team in project discussions. Designed mockups for a high traffic web based loan application.
Designs were built using Bootstrap using customized elements along with other standard repsonsive design Bootsrap elements.
My strategic role on the Tiger team enabled me to flex my UX muscle in building on and enhancing the usability of Optum’s Optum One software platform. Since this was my first foray into the medical field I had to learn the basic terminology used and the core features of this software crafted for the medical care industry.
My first project involved the incorporation of patient features that were based on the OMAHA taxonomy. My manager Jen was surprised to see that both my teammate Dustin and I had a solid grasped on the information so quickly while creating a desktop and mobile interface that laid the foundation for major components of the software. Major tools used were Axure, Photoshop, and Illustrator.
At Capella University I collaborated with project managers, developers and writers to create strategic landing pages, blogs, emails, infographics and other interactive pieces for visitors of Capella.edu. With these varied projects I ramped up my abilities to excel at the high-level of attention to detail required for each project.
Here I learned how to ensure my code was DOM compliant and how to work with a very minimal brand style while still retaining an innovative approach. My contract was extended past the original 3 months to a total of 6 months due to appreciation for my design capabilities and the increasing work load.
I had the privilege of working on the new Capella.edu web site project while an employee was out for a week. I was also able to contribute to the newsletter designed after the new website. I am very grateful to have been a part of such a well-rounded, fun and intelligent team during my contract at Capella University.
I worked on designs for web sites, brochures, and fliers. I received gratitude for great concepts and other works from AJ Meyer, CEO of Artropolis.
This was my first venture into the corporate world of web site design. My supervisor Scott taught me core HTML skills that stuck with me throughout my entire career. In using these new found skills I helped in redesigning the look and feel of Ecolab’s information services, an internal web site.
Bourgoyne Consultants requested a design that was not only captivating but also clean and minimal. The client was pleased with the final results of the web site.
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